What we do
We uncover your values to focus them into an inspirational and memorable core brand message
We invest time and energy to understand what you'd like to achieve from your brand identity. We know it's not easy to let go and allow someone else to create your brand image, but with our expertise we can guide you through the process to achieve the best results possible. We turn your ideas into a visual identity, giving your product or service a strong and modern brand presence.
Logos are designed,
brands are built
We work with clients to successfully communicate, engage with and retain their target audience through their logo and brand identity.
What is a logo?
What is a brand?
The project process
What is your business? What is the purpose of your logo? Where will it be presented? These are just some of the questions we use to establish the scope of your logo project. They will also provoke ideas you may not have had or thought necessary, and help us understand exactly what you need from the design to produce a project proposal and quote.
The most important step in creating your logo is research. We look at your business and industry, who you are, what you do and how you’re perceived, along with researching similar styles, themes and your competitors. This helps us connect your visual identity with your target audience, resulting in a logo design that’s both fitting and unique to you.
When we have a clear vision from our research and planning, we create the concepts - typically three. These are rough ideas we think will fit your brand identity, and the first point we present for feedback. Together, we will choose one direction to take the design, and using one concept, we revise the design through a number of versions.
As a revised concept is agreed, we’ll finalise and perfect every aspect of the design, refining the detail, tweaking colours and layout, to ensure you're completely happy. This is when you receive the finished design and all the relevant image formats and file types you need, including: png, jpg and pdf.
