Google Ads are an important way to reach and engage more customers online - locally, nationally and even internationally.
Pay Per Click (PPC) or Paid Search is a way to drive traffic to your website by paying every time your ad is clicked. Google Ads is the most common PPC platform, where you pay to compete for the top ad slots on Google's Search Engine Results Pages (SERPs). As the name suggests, you pay a price per click of the links or keywords put into place.
Complete Transparency
If your Google Ads campaign isn't properly optimised, you can be wasting money on irrelevant clicks. We're completely transparent in the techniques we use, and run any campaign changes past you so you know the vital elements of your campaign.
Tailored campaigns
Guidance & expertise
With our expertise in Google Ads, we ensure you get the most out of your budget to receive top quality clicks and new leads. We'll also reinforce your brand message by targeting the ads to your audience.
What's included?
Whether you're a new or well established business, looking to boost your website's ranking in Google, or to target a new area of work, then our Google Ads service is the one for you. We help you appear above your competitors for your chosen keyword searches, and can offer all types of campaigns to suit your business and budget - whether it be search only ads or display ads with retargeting/remarketing.
Display ads
Keyword research
Google My Business Integration
Campaign reviews
Search ads
Content optimisation
Google Analytics Integration
Data and reporting
Google Ads package ideas
Our expertise in Google Ads can help boost your website's ranking for your relevant search terms. Our campaigns fit around your budget, making sure you get the best bang for your buck. All packages are based on creating a new Google Ad account on the Google Manager Platform. This ensures that we have a clean setup and can leave any existing accounts as they are for future use.
Small
1 Campaign
2 Ad groups
2 Ads per Ad group
Advert copy
Keyword research
Negative keywords
Location information
Snippets
Dedicated landing page
Fortnightly review
Monthly report
Monthly call
Google Analytics integration
Google My Business integration
Medium
1 Campaign
3 Ad groups
2 Ads per Ad group
Advert copy
Keyword research
Negative keywords
Location information
Snippets
Dedicated landing page
Fortnightly review
Monthly report
Monthly call
Google Analytics integration
Google My Business integration
Large
2+ Campaigns
4 Ad groups
2 Ads per Ad group
Advert copy
Keyword research
Negative keywords
Location information
Snippets
Dedicated landing page
Weekly review
Monthly report
Monthly call
Google Analytics integration
Google My Business integration
What does it all mean?
A campaign is defined by a particular goal or directed to a particular product or service. These are used to organise categories of the products or services you offer.
When setup on a campaign, this specifies where your adverts are shown to optimise click through rate.
